For many organizations, the opportunities unleashed by the era of the third platform - cloud, social, mobile and big data - are exciting. For others, predicting how these trends will impact their enterprise and making the right big bets as a result seem hazy.

One thing is clear: agility, speed, cost and flexibility are critical elements. Business leaders and decision-makers need to run an enterprise that can quickly gain access and get insights from what is being referenced as the “new oil.” Data is considered the single most important asset of any organization today.

Cloud Architects and Developers are being increasingly called upon to find better, faster, and cheaper ways to harness and serve data across every line of business that they serve within the enterprise.

Whatever future your industry and enterprise faces, you can be best prepared by having a cost-efficient, manageable, and controllable data strategy.