Topgolf Scales While Improving Guest Experience Using New Relic

Case Study

Published March 2019

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When you visit a Topgolf venue, you experience a whole new way of playing golf, one that blends technology and entertainment so that both non-golfers and golfers of any age can have fun and share their experience. Your group rents a bay where you score points by hitting balls (with microchip technology) into targets, while enjoying great food and drinks.

Founded in the United Kingdom in 2000, Topgolf now operates more than 41 venues around the world, entertaining more than 13 million guests annually. The global leader in sports entertainment, Topgolf also offers original content shows, next-gen simulator lounges through Topgolf Swing Suite, a global Topgolf Tour competition, pop-up social experiences like Topgolf Crush, Toptracer technology as seen on TV, and the world’s largest digital golf audience.

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